
The Packers are one of the most significant NFL teams to signal partnership agreements with FanDuel.
FanDuel and DraftKings seem to be locked into a battle over which daily fantasy sports site will get bigger and better partners due to their brand.
This week, it had been FanDuel making waves, since the larger of the two major day-to-day fantasy brands scored a partnership with around half of the franchises in the National Football League, ensuring they’ll have branding in many stadiums for the season that is coming.
The deal that is new enable FanDuel to own signage in stadiums, utilize radio and digital advertising, and work on promotions with the specific groups.
However, the deal isn’t without conditions, plus it’s clear that the NFL is nevertheless being slightly cautious when it comes down to enabling the fantasy that is daily industry to be part of their league.
FanDuel is Not Official Sponsor for Teams or League
Under the current agreement, NFL team logos still can’t be used by FanDuel, either in advertising or on their site. FanDuel also will not be considered an ‘official’ sponsor of either the NFL or any individual group.
These are similar to the limitations that are put on relates to casinos and other gambling venues when they reach advertising agreements with NFL teams.
‘A group sponsor is a company that will utilize the team logo or say, ‘We are the official (company) of the group,” NFL spokesman Brian McCarthy to Continue Reading